For many churches, getting a grasp of the basics of social media is the first step that they haven’t taken. And ‘The Social Media Marketing Book’ is the perfect introduction…
Tag Archives: communication
There are other ways to do things
Lets not fall into the trap of thinking that the way we do things is the only way. And let’s share what we’ve learnt and what works well with other churches…
Don’t ridicule your customers
Was the insensitive work experience student steering the ship in the marketing department the day this email was sent out?! I’m not sure how ridiculing your customers can be seen as a good approach to increasing sales or generating good will…
Important lesson from Eurostar debacle
If you’ve been watching the news, you can’t have missed the mess that Eurostar passengers are in. Some got stuck in a tunnel somewhere between London and Paris. Throughout this disaster, clear communication has been sorely lacking. People haven’t known what’s going on. And there is an important lesson here…
Brilliant Where’s Wally advertisement
For communication to be effective, it must be clear. The latest series of print advertisements by BPAY are a great example of clear and effective communication. What is being communicated in this advertisement?
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