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Is the Gospel Absent From Your Church Website?

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Is the Gospel Absent From Your Church Website?

I read this post and came away challenged. Here’s the guts of it:

“Many church web sites are technically advanced, aesthetically pleasing and provide a lot of information, but I find that very few make an attempt to actually present the Gospel. Those that do are often woeful in expressing the central components of the Gospel (leaving key ingredients out) or else it is packaged in such strange sounding religious jargon that the uninformed would find it very difficult to understand.”

It’s a good point, don’t you think?

Does your church website present the gospel? Is it presented in a way that someone who is unfamiliar with the gospel can actually understand?


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  1. Kevin Reid

    April 29, 2010 at 4:25 pm

    Hi Steve, great question. We’ve just recently set up a simple church website on wordpress. We wanted to make sure the gospel was clear, and have done this initially by summarising the gospel as one of the things we ‘love’ on our homepage:

    Secondly, we’ve placed a short YouTube clip on our ‘beliefs’ page of Mark Dever summarising the gospel: with links to ‘two ways to live’ etc. for those who want to find out more.

    A third way is by having a link to a post on the pastors blog which lists several attempts to answer the question: What is the gospel? in one paragraph:

    Thanks for raising the question in your post, I’d be interested to think about how we could do this better, and see others have done it.

  2. Mikey Lynch

    April 29, 2010 at 4:48 pm

    Thanks for the thought, Steve. But I’m unconvinced.

    I don’t think the non-Christian will read the gospel-explained bits of those earnest websites that have those sections. I think it’s misunderstanding the purpose of websites, the way they are read, and who reads them.

    If people are really interested, they’ll read the statement of faith (the gospel), the vision/mission statements (closely bound to, if not outright talking about the gospel) or listen to a sermon (the gospel).

    A ‘what is the gospel?’ page is clunky, in my opinion.

  3. Kevin Reid

    April 30, 2010 at 10:21 am

    I think Mikey raises a good point, however, Jesus and the gospel are so central to local church life that it’s hard for me to communicate who the local church is and what they do without making some attempt to articulate the gospel. It’s not the place to communicate everything, and I agree that many ‘what is the gospel pages’ are clunky, but I think it’s worth thinking about how to do it better.
    The third link I mentioned for our church website is not so much aimed at non-Christians, as at Christians, to help us in thinking through ways to summarise the gospel succinctly. Many have noted the classic three/four generation problem for churches: the gospel is accepted> the gospel is assumed>the gospel is confused> the gospel is lost. The church website or blog is obviously not the main way to deal with this issue, but it is one arena in which we are able to working at keeping the gospel explicitly in focus.

  4. Cam

    April 30, 2010 at 10:56 am

    @Mikey Lynch – What is a church in your “Geneva Push” network that does have a good website and a good strategy for engaging with people online?

    I don’t think anyone asked specifically for a “What is the gospel?” page.

  5. Mikey Lynch

    May 2, 2010 at 2:00 pm

    @ Cam – Church By the Bridge, of course 🙂

  6. Derek

    February 18, 2011 at 12:10 am

    We’ve had a crack at making the Gospel message available on a part of our website:

    I agree it’s not for everyone – but I think it’s good for it to be there in some form. We are a church plant – so limited by budget – so it’s a home job – but love to know what you think…

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